When the Phoenix Ale Brewery and NYPD Pizza hold an event offering free beer, free pizza, and free swag, you don’t ask questions, you just go. On October 17th, they held a launch party to celebrate their new beer collaboration “The Keeper”, a beer made specifically for NYPD Pizza locations. They were nice enough to put us on the list for the small, invitation-only gathering (which we appreciate as fat, poor drunks).
NYPD Pizza CEO Rich Stark was on-hand to tell a little back-story about The Keeper; the story goes that NYPD Pizza approached the Phoenix Ale Brewery to make a beer that would pair perfectly with a meat pizza. While trying to brew a few batches to find the right combination of flavors that would go hand in hand with all that pepperoni, cheese, crust and sauce, they took a sip of one particular brew and declared, “Yup, that’s a keeper.”